I had a great conversation with the team that created and runs Covert.ly. Patron Technologies LLC. is the company which owns Covert.ly. It was founded by Sachet Gagwani, Sagar Govani, and Ashley Poyer to allow people to be able to speak completely freely (without threatening the existence or health of anyone else). Alicia Cassidy joined the company later on to help with social media.
A Guide for Businesses to get started on Instagram
1) What is Covert.ly?
2) What is the benefit of anonymous social networking? How does your product help people daily?
3) What sets you apart from Yik Yak? How have you learned from their failures?
4) Are there any major features you will be adding soon that will make you even more unique and efficient than the Yik Yak app?
“We added video stories very similar to snapchat, but they are completely anonymous. Everyone is on the same story throughout America. Any average person can now reach the entire country without having to gain followers by just downloading our app and posting a single video.”- Sachet Gagwani
5) What were your biggest obstacles?
6) How are you solving this problem?
“We are able to incentivize users without raising any capital, because our native advertising platform pays for the rewards. And breaks even pretty well. For our second revenue source, we recently partnered with Drunk Mode. They have a lot of products and we’ve linked our geolocation technology as another source of revenue. Credits go to their CEO, Josh Anton, who introduced us to their new SDK. It was a match well made. Being geolocation based start ups targeting completely different verticals, it was a very well thought out partnership.”- Sachet Gagwani
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